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And do you know what’s more interesting than these numbers? What were your results? can also dramatically increase your engagement. Another targeting option is to use lookalike audiences. Some of your customers will likely see your ads on Facebook, visit your website, and visit your location if they trust your solution. 50% of all Internet users are mobile. If you have questions about using Facebook for advertising, please leave them below or contact us. Facebook advertising will help you increase your touchpoints with your audience and leads to more conversions in the future. Now, this can make measuring the success of your ads more complicated. onFormReady: function($form, ctx) { 10 Reasons Why You Should Be Advertising on Facebook 1. // value = field name Mobile is the future of online. Here are five reasons why you should be advertising on Facebook: 1. Well, we’re here to give you the best insight. The results are measurable. Because Facebook advertising is so cheap, you can cut out some of the other expensive advertising campaigns you are invested in. This is because most users prefer watching videos to reading content. You set your budget from the... 2. Let’s take a look at 10 reasons why so many brands are advertising on Facebook and why you should be, too. if(_da.cookieRead('_ga')) { If you are following the trends of advertising, Facebook advertising will not fail you. It drives immediate results. He is a champion for small businesses and prides himself in helping them compete and thrive in a digital world. 11 Benefits of Facebook Ads 1. Facebook advertising will significantly build your brand awareness. thanks to your website, i have gotten information for what i have been searching for concerning my Facebook page. We offer advertising solutions for every level of expertise. 80% of all Internet users use Facebook. Facebook Ads. It has an Ad Manager where typical brands can advertise their ads on Facebook posts.. Social signals consist of the activity on your social media content. You can literally spend $5 and reach 1,000 people. But I checked it out and I loved what I found. }); Kelly has over 20 years marketing, sales and customer service experience. Over 84% of Facebook users access Facebook from a mobile device. Yes, that’s more than a billion potential audience and buyers for your business. Create and run campaigns using simple self-serve tools, and track their performance with easy-to-read reports. You could easily waste thousands of dollars and not see any return on your investment. Facebook advertising will help you test the market, at your own pace. If you have a limited social media budget, no need to worry because Facebook advertising is budget-friendly. These are made up of users similar to your current audience, meaning there is no need to guess demographics if you lack this information. If you underspend, you may not get enough exposure to actually spend. $form.find('[type="hidden"]').each(function(i, $f) { Facebook advertising will boost your website traffic. You can also direct traffic to an external form on your website to build your email list. Thanks for writing and sharing this. } Why Advertise on Facebook? In creating Facebook ads for your business, you will need to choose the group of people that you want to target with your ads based on their ages, gender, interests, professions, etc. You can then turn these users into followers and continue marketing to them. However, if you want to do social media right, there is one social platform in particular where you need to be using ads: Facebook. No one would have guessed in 2004 that Facebook would become what it is today. Links to your social media profiles and review sites, 12. Read how social media increase sales here. It actually drives revenue, sales, and leads. So, is it worth to advertise on Facebook? I wish and hope it reaches many business owners as possible so that they realize the importance of Facebook ads. However, despite the process being simple, it is highly-customizable. Facebook advertising is a must if your business plans to adopt a social strategy. When we talk about traditional media vs social media advertising, another major benefit of Facebook ads is that it is one of the cheapest forms of advertising. In fact, there are 11 types of ads you can choose from: Video Ads: recommended videos up to 15 seconds with subtitles. … The more connected they are to your business, the more likely they will convert. It is a great way to make people aware of what you have to offer. Looks good right? $form.find('[name=website_url__c]').val(window.location.href).change() } Whilst you can’t promote tobacco products for monetary gain, you can use Facebook ads to promote resources that are aimed at getting over a smoking addiction. This follows the same mantra that Facebook enforces with some of their other prohibited products – they’re ultimately trying to look after the health of their users. In conclusion, Facebook is a great option for advertising your brand’s offerings. One of the best reasons why you should advertise on Facebook is that users have more specified personal profiles. This is a trend that is not going to change any time soon as we continue … You can double, triple, or quadruple your business growth with Facebook advertising. Why You Should Use Facebook Ads? to avoid wasting precious money and time to gain more sales. You set your budget from the start, and Facebook stops showing your ad when you hit this amount. Leave your thoughts in the comments. Facebook advertising will increase your customer attribution. trust me, you would like what you find. It’s versatile. The following two tabs change content below. Want to know more about the benefits of Facebook advertising? // try to populate by looping through hidden fields and getting the exact same data from the source We all know how important LinkedIn is … However, sometimes this free will can come back to haunt you. Think of these as your secret weapon! The unfortunate part is that it is not easy to increase sales through Facebook advertising. You can increase your touchpoints with your audience, ramp up awareness, and attribute to conversions in the future. Engagement consists of the likes, comments, and interactions on your advertisements. A blog moves nowhere without traffic. This is so true, this information helps a lot. // key = source variable For instance, ads give you the ideal opportunity to target specific users who will find a particular post hyper-relevant. Facebook Organic Reach Is Pretty Much Dead Organic reach is at an all time low. Your customers spend most of their time on Facebook Let’s start with the facts. 25 Signs That it is Time to Redesign Your Website, 13 Must-have Features of Websites for Restaurants, 4. Like most ads on other social media platforms, Facebook ads help. detail: 'source_detail__c', If you believe in the benefits of Facebook advertising, then start investing in a professional Facebook advertising campaign today. Note: As of Jan 2020, the below method to block ads on Facebook is not working anymore.It is better to leave the default settings as it is. As long as your ads are relevant, your ads will likely perform efficiently with Facebook advertising. With over 2.07 billion monthly active Facebook users, Facebook is the largest... 2. } If you can get Facebook advertising to work for your business, it will likely decrease your acquisition costs. Because of this, we strongly recommend investing in a social media advertising service or hire a Facebook advertising specialist. Facebook advertising can help you expand into new markets. This means that if someone visits your website, and does not purchase or contact you, you can re-engage them with Facebook advertising. This is a huge benefit that can dramatically boost your conversions. $form.find('[name="' + fieldMap[f] + '"]').val(window._src[f]).change() for(var f in fieldMap) { This activity includes shares, likes, and comments on your posts. So if you are looking for a fast way to drive traffic and conversions, Facebook advertising is the best solution. Posting unpaid, a.k.a. Therefore, it is more cost-effective to hire a professional agency than to hire an employee. if(window._src[f]) { When you take a look at Facebook Ads Guide you can notice that there are many different types of ads available on Facebook. The message is beginning to filter through: Facebook ads are necessary. It is just you and your audience. We definitely understand. As people engage with your brand, an indirect connection is being developed. In case the benefits of Facebook ads are still vague to you, let’s talk more about why you need to be investing in them. Advertising on Facebook is an essential way to expand your reach on the social platform. gclid: 'gclid', Investing in social media management can also dramatically increase your engagement. Mark our words: You won’t find these analytics elsewhere. Yeah, that was my reaction when I was told you can get paid good money to use Facebook is the most cost-effective advertising investment any business can make. In this post I want to give you five good reasons why the vast majority of businesses absolutely must be advertising on Facebook. Huh? This is most effective when you think carefully about which posts you will turn into ads. Social media should be part of any business’s digital marketing strategy. Join over 50,000 marketers who get exclusive marketing tips that we only share with our subscribers. Attribution is the number of times your audience sees your brand. There are several reasons Facebook is so popular as an advertising platform. This enables you to target users who previously visited your website, used your mobile app, or gave you their email address. var field_name = $f.getAttribute('name'); In order to track conversions, you will need to install conversion or Facebook ads pixel on your website to track the activity. If your customers spend most of their time on social media, you need to make sure you are using it to grow your business. Use a Facebook advertising agency to avoid wasting precious money and time to gain more sales. However, both the risks and returns must be considered evenly. Read how, Because of this, we strongly recommend investing in a. or hire a Facebook advertising specialist. Facebook ads will help you reach the right audience. Facebook advertising can help you increase your social signals, which will indirectly influence your SEO rankings. Why is Facebook so good for advertising? According to the latest figures released this last quarter of 2019, it has been announced that Facebook has again achieved another milestone. if(window._src[field_name]) { formId: "da7bc311-2222-42e0-abb4-4df2045ae981", This will allow you to advertise directly to the audience that is most likely to buy from you. Using their audiences feature, you can import your customer emails into your Facebook advertising campaign. The benefits of Facebook advertising are endless. Yet another way to reach the right users is through retargeting. Reach out to future customers and fans. We are so hpapy to hear that this blog post was helpful to you! This giant social media network has now over 2.7 billion monthly users. But that’s just the start of what Facebook ads help do for companies online. It’s the fact that half of these users log in with their mobile phones. The more familiar people are with your brand, the more likely they will purchase your products when it is time to make a decision. There is no such thing as organic Facebook marketing. A website theme that matches your restaurant’s style, 10. So on a CAC level, Google works out better. The Facebook Advertising Platform Offers Robust Analytics. Plus, you can use Facebook's measurement tools to learn how much people engage with your ads based on your creative. 3. Beyond Facebook’s targeting and testing capabilities, one major reason to pay for ads is that there’s not really another way to reach your Facebook followers. The higher your budget, the more users you will reach. There is no guessing with Facebook advertising. Facebook Advertising is Highly Effective. Your audience is on Facebook. 5 Reasons You Should Be Advertising on Facebook #1: Your Audience Is On Facebook Facebook has a user base larger than the population of China! And, you can use Facebook advertising to bridge the connection between your blog and traffic. This can be effective when users needs more information before they are willing to make a decision. The minimum spend on Facebook advertising in the UK is just £1 a day (although it’s even less in the US, as only $1 a day). In addition, Facebook ads play a role in your overall digital marketing by increasing awareness for your brand, attracting leads, and sometimes even converting users into customers. Personally I find FB ads more expensive than Google. } For this, you should promote your top-performing posts. Your email address will not be published. 1 – Spend As Little As £1 A Day And Still Get Results. Simple set up. What did you agree with most about our post? Learn more about. You are in control of your destiny. If not, then keep reading, and surely, you’ll realize the benefits Facebook advertising can have for your business. source: 'leadsource', Break Through the Noise: Writing Tips for Lead Generation, How to Turn Content Marketing Traffic into Content Marketing Leads, How to Turn Seasonal Shoppers Into Year-Long Customers. Catering and event reservation information, traditional media vs social media advertising, 7 Instagram Engagement Hacks: Fast Methods To Increase Engagement, 5 Quick Ways to Increase Your Lawyer SEO Rank, Marketing Strategy: Practical Tips from the Top 1%, Every Way to Get Traffic to Your Website in 2021, Top 6 Fitness Marketing Methods For Gyms And Fitness Studios. If you are bringing a new product or service to market, you can use Facebook advertising to increase its exposure. Why Facebook Ads Are Still Necessary In 2020. // a few manual entries If you invest in radio ads, television ads, or print media, you are unable to change your ad immediately if you do not see results. If your ads are reaching the right people, they will likely share it with a friend. This is not possible with other forms of advertising. if(window._src && window._da) { 80% of all Internet users use... 2. If they choose to attend, your event will appear to their friends organically. If you overspend on the wrong ad campaign, you can waste thousands of dollars. Thanks for reading along with us and for your comment! While you can increase your website traffic through multiple sources. You can advertise to people by age, interests, behavior, and location. Only when you have a Facebook page you will be able to advertise to the fullest capabilities offered by the platform. From acquiring new customers to building better brand awareness, Facebook ads help many small businesses grow online today! Yes, it is undoubtedly worth it to advertise on Facebook and here are 5 reasons why: 1. Contact us today to discuss your advertising needs. organic, content on Facebook does not get you very far. Not because of the CPCs, but because even though they have relatively lower CPC, the conversion rate is lower too. Good brief about facebook thanks and regards Zia_A. Remarketing allows you to advertise to recent website visitors. Here are some of the benefits of Facebook ads that you need to know. Facebook advertising can empower your business, and once you have found the right type of campaign for your business, you can unleash that power to … With 1.49 billion members... #2: Facebook Ads Are Cheap Seriously, they’re practically free! Facebook advertising is fast. If you believe in the benefits of Facebook advertising, then start investing in a professional. All the best. SEO vs SEM: Which is Better for Your Business? You also have the option to filter by connections (for instance, friends of users who already like your page) and behavior, which includes recent purchases and life events. All these metrics are in real time, allowing you to make changes to your ads as necessary. // fieldMap will map the source data to the fields However, you are missing out on the full potential of social media if you are only using it for organic traffic. In order to track conversions, you will need to install conversion or. For example, in addition to data about impressions, reach, and frequency, you receive information about likes, shares, comments, page likes, and click-through rates. This means that you can easily target the audiences you want your ads to reach. The ability to spread word-of-mouth and referrals will be a significant benefit your business can capitalize on by using Facebook advertising. Many fake ads have put the credibility of small businesses using Facebook ads to question. By increasing the visibility of an event using a Facebook ad, it shows up in users’ newsfeeds. } Facebook advertising can drive repeat business from customers who have purchased from you in the past. The second advertising location … Blogs are a great way to build a deeper connection with your audience. You can set a daily or lifetime budget. Facebook advertising is the most targeted form of advertising A … These ads are located in two different part of the site. For instance, Facebook ads use a pay-per-click model, just like the majority of online ads, but pay per impression, pay per like, or pay per action are also options. An eMarketer survey found that 96% of social media marketers consider Facebook the best social media platform for ROI. This list of Facebook benefits will blow your mind. 10 Reasons Why Facebook Is The Best Platform To Promote Your Business 1. Facebook allows you to create video ads to grab more attention. Reason #1. Online ordering (or at least online reservations), 6. It has billions of users and most of them check their Facebook page multiple times per day. You will be able to see how many impressions, clicks, and conversions you are receiving. Most business owners have given up lamenting the loss of organic reach and have accepted the fact that they are the new reality. Required fields are marked *. If you are not using online advertising to grow your business, you will not have a business soon. Kelly is currently the VP of Marketing for Boostability, a company dedicated to helping small businesses grow online. And, the numbers will speak for themselves. These advantages combined with a great strategy is why Facebook ads work for so many types of businesses. Is Facebook a better platform to advertise online than Instagram? 1. A major benefit of Facebook advertising is its ability to reach your exact audience. // mapping Facebook is better for relationship building with your customers than it is for stimulating direct sales. This is an advertising tactic called remarketing. $form.find('[name="' + field_name + '"]').val(window._src[field_name]).change() Creating and managing adverts is all done on the Facebook Ad Manager. If you’re already convinced that you need Facebook advertising for your business, then call us today. } Facebook has a wealth of information about its users. You can target previous customers, website visitors, and specific demographics. Another way to use ads is to access people who would benefit from following your page. The more engaged your audience is, the stronger your connection is with them. Why Advertise on Facebook Anyone can advertise. thanks to this website i have gotten a nice information today, and if you are still looking forward to more nice content then check out this link. Facebook is especially popular for local advertisers and is now used by 62% of them—and for good reason. Here is a look at some of them: Advertising on Facebook is easy. You can start reaching thousands of people today. Although statistics like those above are very interesting, and make a powerful case for incorporating Facebook into your wider digital strategy, one of the drawbacks of this data is that it’s pretty far removed from the actual ads and campaigns that generate these figures. CTA buttons include Apply Now, Book Now, Contact Us, Download, Sign Up, and Learn More. Facebook’s ad feedback tool. Rather than a limitation, this can be an opportunity. How is it going? Most types of digital ads have a CTA button that leads to a landing page on the business’s website. And frankly, you are probably missing a huge portion of your audience if you are not leveraging all of the benefits of Facebook advertising. Learn more about social media SEO here. lp: 'landing_page__c', Through advertising your blog, you can gain more trust and credibility with your audience. ©2021 Disruptive Advertising. On-point post explaining the importance of Facebook ads. Paying for reach can complement your organic strategy, especially when you pay to boost posts. PPC Management Site Testing Analytics Consulting, (877) 956-7510384 S 400 W #200 Lindon, Utah, 84042. Nonetheless, many people doubt the effects of Facebook advertising. This activity includes shares, likes, and comments on your posts. Even if you are building a community of followers, you will likely have to use Facebook advertising to grow your community. Have you tried advertising on Facebook? You can look at your campaign in real-time. You can pick the creative that works best for your brand and audience. You can choose from a variety of ad formats, delivery, and bidding options. Of course, the goal of an ad strategy should never be to simply gain more likes for your page. Your competitors are using Facebook advertising to grow their business. Step forward Facebook advertising. Yes, this is how Facebook earns its money. Writing by Massimo Chieruzzi. You have probably noticed that the majority of posts on your Facebook newsfeed are videos. Advertising on Facebook allows you to reach users when they may not be in a buying frame of mind. You don’t have to be an expert to start advertising on Facebook. Search engines rely on social signals to rank websites. If you really know your customers, you can use Facebook advertising to engage them. One of the unique things about Facebook is that apart from creating your profile on it, you can also use that profile to create your own page. Social media advertising costs for professional management normally ranges from $400-$800/month. In all honesty, there are tons of Facebook benefits your business can reap using Facebook advertising. Well, not … Facebook advertising can also drive offline sales. stk: 'source_stacking__c' Facebook makes it easy to create an ad, taking you through steps where you select the type of ad, define your audience, and set your budget and timeframe. It is likely that a percentage of these users will share the post, meaning your content will become visible to more users without you needing to pay for reach. In fact, Facebook is one of the largest mobile applications that exist today. portalId: "7676851", The social aspect of Facebook advertising makes it better than any other form of advertising that exists. You are making it easier for them by not using Facebook advertising to reach your audience. All Rights Reserved. The platform allows you to specify criteria like age, gender, location, job title, industry, marital status, and interests. TOP 5 Reasons to Advertise on Facebook. However, Facebook simplifies the process by providing you with insights related to your goals. Facebook Ads Are Affordable Advertising on Facebook can cost however much you want. The precision and cost-effectiveness of Facebook advertising make it more beneficial than other sources. Facebook knows its News Feed space is … It takes time and experience. The targeting options are more precise than the rest. Your audience. var fieldMap = { Top 26 Benefits of Facebook Advertising: How Facebook Ads Help! The first advertising location is on the right hand side of the site. Therefore, one of the most important benefits of Facebook advertising is that your customers use it daily. Facebook advertising is real-time. Facebook advertising builds engagement with your target audience. If you know how to use Facebook then you can generate a serious income doing this, too. Many of our clients who are running Facebook ads see higher in-store traffic after working with us. Advertising on Facebook can cost however much you want. It does not make sense to spend more in radio ads, television commercials, billboards, and other traditional media to reach the same audience. To be successful, you will have to use Facebook advertising. It is a key way to share content, build links, and drive engagement. Facebook is simply too big to ignore. 80% of all Internet users use Facebook. Facebook advertising can help you cut your losses immediately and make adjustments to gain more conversions. Create an Ad. Facebook advertisement is one of the most popular types of online advertising. Facebook advertisements can go viral. However, if you target relevant demographics, you will receive likes from users who will continue to engage with your posts. Wonderful new and cost effective marketing platform. Facebook advertisement is one of the most popular, On average, they spent $3.42 per conversion. Facebook. What makes Facebook ads really effective is the level of audience targeting, the number of users on the platform, and the level of analytics and insights. Feel free to leave your questions in the comments below and one of our Facebook ad specialists will answer them for you!

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Geschrieben am Februar 20th, 2021